Migrate to webflow without losing traffic
Our team has a step by step process that allows us to successfully migrate your website to webflow.
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Our steps to a successful migration
Migrating to Webflow comes with tons of benefits for your website. At BLURRD Studio we understand moving to Webflow from another platform can be a dangerous process if not managed by an experienced team. Because of our experience with this process - we take that worry away.
A successful migration requires 3 core steps:
It is essential to audit and pull data from your current site before you migrate to a new platform. We follow a tedious plan and SOP’s that include:
Crawling site & identify pages
Setting up staging server
Benchmarking analytics & traffic
Mapping all URL changes
With the proper planning, your migration to Webflow will be smooth and secure.
Once our planning phase is complete, it is time to make the move (with your approval of course). The actual migration involves a number of different steps including:
Transferring all metadata to new site
Resolving duplicate content issues
Identifying & addressing any lost pages
Preparing sitemaps & index site
Redirecting all changed links in Webflow site settings
Your site has been migrated, but we're not out of the woods yet. At this point we must monitor the health and performance of your site over the next several weeks. This includes:
Crawling & addressing errors
Monitoring organic traffic
Monitoring index page count
Monitoring user engagement & conversion rate
A migration is never truly over until we can be sure that the site is once again healthy and thriving.
FAQs
Site migrations require certain changes that can inevitably hurt traffic. However, we can guarantee that we will do everything possible to maintain your traffic and ensure that we mitigate any traffic loss. Your best chance to maintain traffic through a migration is by doing it with us!
No. Migration requires an extensive knowledge of SEO and site analytics, as well as a suite of tools to crawl, audit and track your site. It is not something that should ever be handled by a designer or developer.
We take care of most of the migration during the development of your site in Webflow. Once the site is ready for publish, we only require an extra 1-2 days to walk through our migration process and publish your site.
Webflow has a number of benefits that other platforms don't provide. Aside from the unrivaled design and functionality capabilities, we have found Webflow sites easier to rank than sites on any other platform. You won't regret moving to Webflow.
Not to be bias or anything, but Webflow has all the capabilities you need to succeed online without all the headache that comes with other platforms. Clean code and fast loading sites! We break in down in depth here.
Yes! Webflow gives you some SEO headroom. Unlike other website builders (open source or SaaS), Webflow prioritizes clean code, meaning that search engine crawlers can easily scan Webflow websites to understand the content and rank indexed pages accordingly.
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